You’re a specialist in what you do. That’s why you’ve joined other specialists within the Impact Creator Network at WONDR. As such, you have a great opportunity to empathise with your potential members.

View your network as a portal towards validating the most valuable ideas for your content.

Here are some ways you can use social media to get ideas:

A proven format you can replicate

Reflect on the pains you encountered

💡 When I was looking to be a [Sustainability manager] / [set up my own business] I struggled with inspiration and the correct data to make the business sustainable. It bothered me that I couldn’t start something ethical with the models of business as usual.

I’d had enough - so I explored a new model of business to create the future I wanted. Based on the principles of permaculture and circularity.

Talk about how you solve the pain

💡 [Permaculture] has provided me with a set of tools to guide my decision-making, reflect on my actions and consciously align myself to the fundamental ethics of people care, earth care, and fair shares/future care. [Permaculture] offers a different perspective and way of looking at things that can be used for ethical decision-making and problem-solving.

Describe the Space you’re building to help others

💡 I’m now developing a Space to share my experience and insight to help [Sustainability managers] / [Founders] to invite businesses of the future. Calling out to everyone working towards [Sustainability managers] / [Founders] or looking to set up your own business, what have been the biggest challenges, frustrations or main outcomes you’re looking for?

Ask what people are looking for

💡 What would you like me to cover within the Space that would supercharge you to build the sustainable business you’ve always wanted?

Check out what I’m creating within WONDR below!

[Link to the course page]

The principles of the light bulbs:

  1. 💡 Include the target audience to empathise based on being where they are - experiencing their issues (member State now - A)
  2. 💡 Talk about how and why the topic at hand helped you overcome that situation your learners are in (State A)
  3. 💡 Talk about the concept of the Space and how it will help others to transform from A to B